About me: Sarah Colgate
My Mission
To empower business owners to take control of their operations, plug profit leaks, and create thriving businesses that support not just financial success, but personal freedom and fulfillment.
My Vision
Clarity. Accountability. Practicality. Results.
Everything I do is grounded in these values. I believe in transparency, about your numbers, your opportunities, and your challenges. I work with clients who are ready to take ownership, implement practical strategies, and drive measurable outcomes.
Why I Do This Work
I’ve seen too many business owners stuck in a loop of overwork and under-reward.
They pour heart and soul into their businesses, but cash flow is tight, marketing falls flat, teams underperform, and personal time becomes non-existent.
My “why” is simple: I want to change that.
I believe business should be profitable and enjoyable. That means building smarter systems, making data-driven decisions, and focusing on what actually moves the needle, whether that’s sales, operations, or leadership.
I’ve walked alongside countless business owners who felt stuck, overwhelmed, or unsure of what to do next.
What they needed wasn’t another course, they needed clarity, insight, and a strategy tailored to them. That’s where I come in.
Why We Start With a Business Analysis (it’s like an X-Ray or health check for businesses)
Before you can fix, grow, or scale anything you need a clear picture of what’s really going on.
That’s exactly what a Business Analysis delivers.
It’s a comprehensive, 360° deep dive into your operations, financials, customer feedback, marketing, team performance and more.
We use your real numbers, real data, and real-world feedback to uncover:
What’s working
What’s holding you back
Where your profit is leaking
Where your biggest opportunities lie
It’s not theory. It’s not guesswork. It’s the truth, laid out clearly so we can map out your best next steps.
This analysis gives us clarity and confidence. It tells us whether coaching is the right fit, what order to tackle things in, and how to get the biggest ROI on your time, energy, and money.
And yes I guarantee it’ll uncover at least 10 times its cost in profit opportunity or loss prevention.
Why I’m the Right Person to Help You
I specialise in getting under the hood of a business. Once we’ve done the Business Analysis, we work in the right order, on the right things, with the right strategies.
I don’t do fluff. You’ll get the truth, backed by your own data.
I don’t guess. I analyse, project, and plan.
I don’t just coach. I partner with you to make real, lasting changes.
When we work together, we prioritise what matters most—whether that’s tightening your margins, training your team, scaling sustainably, or simply giving you back the joy of running your business.
Let’s Build a Business That Works, For You
I work best with business owners who are committed to growth. Who wants to stop reacting and start leading.
Who are ready to turn their business into the profitable, efficient, and enjoyable enterprise it should be.
If that’s you, then let’s talk.
Book a Business Analysis and let’s discover what’s really possible.
My Background - Sarah Colgate
Business Growth Strategist | Tourism Business Owner | Marketing & Management Expert
Hi, I’m Sarah and I work with business owners who want to run things better, smoother, more profitably, and with less stress.
For over 25 years, I’ve been immersed in the travel, tourism, and hospitality industries. But more than that I’ve lived the life of a business owner.
I’ve experienced the highs of growth and the challenges of leadership, and I know what it takes to build something from the ground up.
I ran three tourism businesses in South East Queensland.
I built them up, scaled them into highly profitable operations, and eventually led them through a successful management buyout, an outcome I’m incredibly proud of.
That journey taught me more than any textbook ever could.
From Politics to Profitability
My original plan was a political career, studying political science in Canberra. But a gap year with Rotary Youth Exchange in Canada changed everything.
The travel bug bit hard, and when I returned to Australia, I knew I had to find a way to blend my love for adventure with my career.
I started in a travel wholesaler in Bondi Junction, moved into retail travel, and then took my first hotel job at Joondalup Resort—a five-star golf resort in WA.
That’s where I fell in love with marketing.
I began as the Wedding Coordinator, then moved into Sales & Marketing Executive, where I discovered the thrill of creating campaigns and watching them deliver results.
My Business Philosophy
Over the years, I’ve worked in marketing, business development, general management, and ultimately as an entrepreneur.
I’ve grown real businesses, hired teams, faced financial decisions, developed strategy, and dealt with the kind of challenges only business owners understand.
Now, I help other business owners do the same, with more clarity, more control, and a lot more confidence.
Whether you’re stuck, scaling, or ready for a reset, I’ll help you uncover hidden opportunities, fix cash leaks, and create systems that drive sustainable growth.
Recognition & Industry Roles
In 2022, I was honoured to be a finalist in the Gold Coast Women of the Year Awards for my contribution to tourism.
My business Aquaduck was a finalist in both the Gold Coast and Sunshine Coast Business Awards the same year.
I’ve served on the Destination Gold Coast Board, sat on the committee of Skal International Gold Coast, and currently serve as Deputy President of the Gold Coast Central Chamber of Commerce and as a member of the Tourism Advisory Board of Experience Gold Coast.
Let’s Work Together
I’m driven by strategy, creativity, collaboration, and financial results—and I’m passionate about helping business owners build companies they love running.
If your business needs a fresh perspective, a smarter strategy, or a clear roadmap to profit—let’s talk.
Contact me today and let’s explore how I can help you build a better business.
